Instant 'Try Before You Buy'
for Your Local Customers
Higher Average Order Value
By eliminating the risk of commitment, "try before you buy" empowers customers to confidently purchase multiple items, often leading to larger order values. Trying on core items like jeans naturally presents opportunities to complement the outfit with additional purchases such as tops or shoes, further boosting average order value. Data suggests that customers who try on multiple items are more likely to purchase additional pieces that increase AOV by 15-20%.
Increased Confidence: Customers are more likely to purchase multiple items when they can try them on at home without the risk of commitment. Data suggests that it results in 15-20% increased AOV.
Upselling opportunities: Trying on a core item (like jeans) often leads to the purchase of complementary items (like tops or shoes) to complete the outfit.
Operational Cost Reductions
With this approach Merchants are reducing inventory levels, leading to significant cost savings in several areas. This includes reduced storage space requirements, lower insurance premiums due to decreased inventory value, minimized risk of theft, damage, or spoilage of excess stock, and improved capital efficiency by freeing up funds tied up in unnecessary inventory.
Reduced returns: Case studies show that "try before you buy" programs can reduce returns by up to 25%.
Less return related CC processing fees: By freezing total order cost rather than charging customers' credit cards (CC) immediately, merchants can significantly reduce credit card processing fees when customers make returns.
Increase Loyalty
By allowing customers to try products at home before purchasing, Merchants are enhancing the customer experience, and significantly boosting Net Promoter Score®. Building trust through convenience, try-before-you-buy options eliminate the hassle of packaging, labeling, and shipping returns, ultimately yielding higher customer Lifetime Value (LTV).
Enhanced shopping experience: A positive in-home try-on experience leads to higher customer satisfaction scores. Brands with successful try-on programs often report NPS increases of 10-15 points.
Builds trust: Consumers are increasingly valuing transparency and convenience. Offering a try-before-you-buy option demonstrates a brand's commitment to customer satisfaction.
Higher Turnover Ratio
By offering a "try before you buy" option, merchants are able to gather valuable data on product demand, sizing preferences, and customer purchasing behavior. They are using this information to optimize inventory levels and reducing the risk of overstocking.
Demand Forecasting: Accurate demand forecasting becomes more feasible with data on customer preferences and trial results. This enables merchants to align inventory with actual customer needs, minimizing excess stock.
Faster Inventory Turnover: Products that are tried and purchased quickly lead to faster inventory turnover, reducing the average time products spend in storage.
Why to offer 'Try Before You Buy'?
Your All-in-One Local Delivery and Returns App
A superior alternative to traditional ground shipping for local orders. This streamlined approach not only benefits merchants by optimizing their operations but also enhances the customer experience.
Affordable Fee
$8.99 fixed fee per local delivery and return service. Only local customers within 15 miles of your store and warehouse are eligible to receive Milkyway services.
Advanced Tracking
Merchants and local customers have complete visibility with Milkyway's real-time tracking page. Receive instant text and email alerts about delivery status every step of the way.
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